Contact Card
Digital vCard for desks & lobbies
Hosted contact page with phone, hours, social links, and save-to-phone vCard — ideal for staff and reception.
Physical Engagement Intelligence
One Link.
Many Placements.
Clear Analytics.
Create dynamic QR and NFC experiences, route visitors by time, place, or context, and measure every real-world touchpoint from one dashboard.
2.4M+
Scans tracked
18K+
Placements active
99.9%
Uptime SLA
Scanlayer Analytics — Rosewood Hotel
4,821
Total Scans
↑ 18% this week
3,104
Unique Visitors
↑ 12% this week
94%
Rule Match Rate
↑ 3% this week
Top Placements by Scans
Room 101 NFC
Lobby QR
Pool Menu
Spa NFC
Conference A
NFC Tap
Room 204 · 2 sec ago
+24%
Lobby engagement
For the pioneers helping shape Scanlayer
Launch Edition
A limited-time launch offer: one year of free access to Scanlayer's core modules. Create and manage one workspace with Smart Links, Contact Cards, Menus, Monthly Menus, Event pages, and Appointment Booking at no cost.
- Smart Link
- Digital Menu
- Monthly Menu
- Event
- Appointment Booking
- Contact Card
One redemption per account · No credit card required · 1 year free access
The Problem
Traditional QR codes are completely blind.
You know you got scans. But which table? Which floor? Which event sign?
Static QR codes give you nothing — no placement data, no context, no routing logic. Every physical touchpoint is a black hole.
No placement-level data
You see total scans, but can't tell if they came from Table 3, the entrance sign, or a booth at an expo.
Static destinations
Your breakfast QR still shows the dinner menu at midnight. Rules don't exist. Every visitor gets the same outdated page.
Hundreds of unmanageable codes
Changing an offer means reprinting every QR code in every location. One update, hundreds of physical codes — a logistical nightmare.
Zero optimization signal
Without knowing which placements convert best, you're guessing where to focus. Budget is wasted on ineffective physical locations.
How It Works
From scan to insight in milliseconds.
Every scan triggers a smart chain of events — placement identified, rules evaluated, visitor routed, data captured.
Step 1
Scan / Tap
Visitor scans QR or taps NFC at any physical location
Step 2
Placement ID
System identifies exact physical placement — table, room, booth, sign
Step 3
Rule Engine
Time, date, device, and location rules evaluated instantly
Step 4
Analytics
Scan logged with full context: time, device, placement, rule matched
Step 5
Redirect
Visitor sent to the perfect destination — menu, booking page, form, schedule, or review link
Platform Features
Everything you need to own
your physical engagement layer.
From creation to analytics, Scanlayer is the only platform purpose-built for physical-world link intelligence.
Dynamic QR & NFC Links
Create one smart link that powers unlimited QR codes and NFC tags. Change the destination anytime — no reprinting required.
Smart Placements
Assign each physical QR or NFC tag as a named placement — Table 5, Room 302, Booth A, Entrance Sign. Track each one independently.
Placement-Level Analytics
See scans, unique visitors, peak hours, and device breakdown per placement. Understand which physical spots drive the most engagement.
Time & Date Routing
Show breakfast menus in the morning, dinner specials at night, event schedules during the event. Fully automated by time rules.
Location-Based Routing
Detect visitor country or region and serve localized content, language-specific menus, or region-relevant landing pages automatically.
Device-Based Routing
Route iOS users to your App Store page, Android users to Google Play, and desktop users to your full website — all from one link.
Social Media Links
Connect your social profiles to physical placements. One tap on an NFC card, and visitors land on your Instagram or LinkedIn page.
Google Reviews Integration
Trigger your Google Review link at exactly the right moment — after a meal, a checkout, or a service interaction. Grow your rating effortlessly.
Appointment Booking Pages
Let guests pick a service, choose a team member, and book a time slot from a branded page — ideal for salons, barbers, spas, and clinics.
Lost & Found Tags
Put a smart QR or NFC tag on luggage, keys, or gear. Safe mode when secure; switch to lost mode for urgent finder contact, location, and photo reports.
Downloadable QR Assets
Export print-ready QR codes in SVG, PNG, or PDF format with your brand colors, logo, and custom call-to-action text included.
Guest experience templates
Hosted pages guests open
when they scan or tap.
Subscribe to the modules you need. Each template is a ready-made guest experience — customize it, attach QR or NFC placements, and measure every touchpoint.
Digital Menu
QR menu for tables & venues
Categories, items, photos, and allergens guests see when they scan table or venue QR codes.
Monthly Menu
Day-by-day planner for cafeterias
Plan breakfast, lunch, and dinner per calendar day with a shared dish library and guest-facing monthly view.
Event
Landing page, album & guestbook
Event landing, live schedule routing, guest photo uploads, albums, and post-event feedback.
Appointment Booking
Online scheduling for salons & clinics
Services, team members, availability rules, and a guest booking flow guests open from QR or NFC.
Lost & Found Tag
Smart tags for luggage, keys & gear
QR/NFC tag with safe mode, urgent lost mode, finder reports, and owner notifications.
Google Reviews
Drive reviews from every placement
Find your Google Place ID and redirect guests to the official write-a-review screen.
Smart Rule Engine
The right content.
At the right moment.
Set intelligent routing rules once. Scanlayer does the rest — automatically, across every placement, 24/7.
Restaurant Menu Rules
Placement: Table QR Code
07:00 – 11:00
→ Breakfast Menu
Active
11:00 – 16:00
→ Lunch Menu
Active
16:00 – 23:00
→ Dinner & Cocktails
Upcoming
23:00 – 07:00
→ Beverages Only Menu
Upcoming
Event Lifecycle Rules
Placement: Conference Booth QR
Before Event
→ Event Landing Page
Done
Day Of
→ Live Schedule & Map
Live
During Session
→ Speaker Profile + Q&A
Live
After Event
→ Feedback Form + Resources
Upcoming
Hotel Room NFC Rules
Placement: In-Room NFC Desk Card
Morning
→ Room Service Breakfast Menu
Active
Afternoon
→ Spa & Activities Booking
Upcoming
Evening
→ Dinner Reservation Form
Upcoming
Checkout Day
→ Google Review Link
Upcoming
Retail Store Rules
Placement: Window QR Display
Weekday
→ New Arrivals Catalog
Active
Weekend
→ Weekend Flash Deals
Upcoming
iOS Device
→ App Store Download
Active
After Hours
→ Online Shop + Hours
Active
Use Cases
Built for every physical space
that matters to your business.
Whether it's a restaurant table, a wedding reception, or a birthday party, Scanlayer turns any physical touchpoint into measurable intelligence.
🍽️
Restaurants & Cafés
Time-based menu routing, Google Review collection after meals, table-level scan analytics.
🏨
Hotels & Resorts
In-room NFC cards, spa booking routing, checkout review prompts, per-room engagement data.
🧳
Travel & Luggage
Smart tags on bags and travel gear — safe mode while traveling, instant lost mode if something goes missing, finder reports with location.
🎪
Events & Exhibitions
Booth QR codes, live schedule display, speaker profiles, post-event feedback collection.
💒
Weddings
Guest photo uploads, a shared wedding album, table QR for schedules and venues, and placement-level engagement insights.
🎂
Birthdays & Celebrations
Party QR on invites and tables, collect guest memories in one album, and share highlights after the celebration.
🏢
Offices & Coworking
Desk NFC cards, meeting room bookings, visitor check-in flows, floor-by-floor engagement maps.
🛍️
Retail Stores
Product QR codes with live pricing, app download routing, loyalty program sign-ups by location.
🏥
Clinics & Healthcare
Waiting room info QR codes, appointment booking NFC tags, post-visit feedback and review links.
💇
Salons, Barbers & Spas
Lobby QR for online booking, chair-side NFC for rebooking, team calendars, and placement analytics per station.
🏗️
Real Estate Showrooms
Unit-specific QR codes, virtual tour routing, floor plan downloads, agent contact NFC cards.
Analytics Overview · Last 30 Days
24,819
Total Scans
↑ 22% vs last month
16,402
Unique Visitors
↑ 18% vs last month
67%
QR vs 33% NFC
Stable split
2:14 PM
Peak Hour Avg
Weekdays highest
Scans by Hour (Today)
Device Breakdown
Analytics Dashboard
Every scan tells a story. We help you read it.
Your physical world generates data constantly. Scanlayer captures all of it, makes sense of it, and surfaces the insights that matter for your business.
-
Placement-level leaderboards
Instantly see which tables, rooms, or booths drive the most engagement — and which need attention.
-
Peak hour heatmaps
Identify when your physical touchpoints are most active by hour, day, or week to optimize staffing and promotions.
-
Rule performance tracking
See which smart routing rules triggered most often and how they performed. Fine-tune in real time.
-
CSV export & API access
Pull all your scan data into your BI tools, CRMs, or data warehouse. Full API access on Business plan.
Physical Products
Optional hardware kits.
Professional, on-brand, ready to deploy.
Pair your Scanlayer smart links with premium physical products — designed to impress guests and built to last in any environment.
3D Printed Desk Cards
Elegant tabletop stands in your brand colors, pre-loaded with your QR code.
NFC Desk Cards
Sleek credit-card sized NFC tags, embedded and ready to tap. No battery needed.
QR Table Cards
Restaurant-grade laminated QR cards. Water-resistant, durable, and professional.
Event Badges
NFC-enabled conference badges with your branding and attendee smart links pre-configured.
Custom Venue Kits
Complete branded deployment kits for hotels, restaurants, and retail — designed to your spec.
FAQ
Frequently asked questions
Clear answers about Scanlayer for search engines, AI assistants, and teams evaluating physical QR and NFC analytics.
What is Scanlayer?
Scanlayer is a Physical Engagement Intelligence Platform. It lets you create one dynamic smart link for many physical QR and NFC placements, route visitors with smart rules (time, location, device, and context), and measure scans and taps per placement from a single analytics dashboard.
How is Scanlayer different from a generic QR code generator?
Generic QR tools create static codes with little or no placement-level insight. Scanlayer tracks each physical placement separately (tables, rooms, booths, signs), supports dynamic destinations without reprinting, and includes a rule engine plus analytics for scans, unique visitors, devices, and peak hours.
What is a smart placement?
A smart placement is a named physical touchpoint—such as Table 12, Lobby NFC, or Booth A—linked to your smart link. Each placement has its own short URL or code so you can see which location drives engagement.
What analytics does Scanlayer provide?
Scanlayer reports total scans, unique visitors, QR versus NFC split, peak hours, device and platform breakdown, top placements, geographic context where available, and a detailed scan event log with filters.
What are smart routing rules?
Smart routing rules automatically send visitors to different destinations based on conditions such as time of day, date, country, device type, or event phase—for example breakfast menu before noon, live schedule during an event, or a Google Review link after checkout.
Does Scanlayer support NFC as well as QR codes?
Yes. The same smart link and placement model works for printed QR codes and NFC tags. Scanlayer distinguishes scan versus tap events so you can compare QR and NFC performance.
Who is Scanlayer built for?
Scanlayer is built for restaurants, hotels, events and exhibitions, salons and clinics, offices, retail, and real estate showrooms—any business that uses physical QR or NFC touchpoints and needs measurable, placement-level analytics.
Does Scanlayer include online appointment booking?
Yes. The Appointment Booking template gives guests a branded page to choose a service, pick a team member, select a time slot, and receive email confirmation. You manage services, availability, and bookings from the appointment manager in your dashboard.
Start in under 2 minutes
Turn every physical touchpoint
into measurable insight.
Join thousands of businesses using Scanlayer to understand, optimize, and monetize their physical engagement layer.
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